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Approach
We have expertise to support the key questions at each stage of the innovation cycle:
Illustration
What is it?
For when you need to:
- Explain an idea and make it tangible for boards, investors and stakeholders
- Sense-check your ideas with your target market / target users
- Develop a branded clickable prototype and use it scope the build
Validation
Who and Why?
For when you need to:
- Understand how the solution aids the job-to-be-done for target customer segments
- Identify and prioritise changes to business model / solution
- Assess the size and competitiveness of the market
Investment
Where is the money?
For when you need to:
- Develop financial projections to underpin a business plan
- Test the impact of likely scenarios on the business
- Identify the key metrics and assumptions that need to be tested
Development
How to make it happen?
For when you need to:
- Build the solution (including proof of concepts, and minimum viable proposition MVP)
- Get feedback, prioritise, and iterate the solution
- Test the solution (against functional and non-functional requirements)
Project in mind? Questions to ask?
Get in touch
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