Digital product innovation workshop

Digital Product Innovation

Digital_Product Innovation

Turn a good idea into a product that pays

We help you take a new product or service idea, test whether customers will actually pay for it, and build the smallest version worth launching, without betting the business on it.

“Divisor was able to understand the business and help us develop a digital solution in a very short period of time. We got to see the power of having end-to-end control and visibility of our production processes.” — Stephen Mercer, Head of Operations - CBC Stone

Sound familiar?

Most ideas stall in the gap between "we should do this" and "we did it".

  • A promising idea keeps stalling because day-to-day work always comes first
  • You are not sure whether customers would actually pay for it
  • Building a full product feels too expensive and too risky to start

Our approach

Each engagement is shaped around the client context, but usually follows a simple route from clarity to delivery.

Step 1

Shape the idea

We work with you to pin down who the product is for, what problem it solves and how it could make money.

Step 2

Test it cheaply

We put a prototype in front of real customers and gather evidence before you invest in a full build.

Step 3

Build the minimum that earns

We deliver an MVP customers can pay for, then grow it based on what the market tells us.

  • Evidence before investment
  • Faster route to market
  • Lower risk of failure
  • A product customers want
  • New revenue streams
  • Clear go or no-go decisions

Reusable tools

Digital Product Innovation

Projects typically pull on the following tools.

Value proposition development

Proposition & Business Case

A one-page view of the customer, the problem, the pricing and the numbers that need to be true.

Clickable prototype

Clickable Prototype

A realistic mock-up you can put in front of customers before writing production code.

Market experimentation results

Market Test & Feedback Pack

Structured customer feedback and usage evidence to support a go or no-go decision.

Idea to MVP delivery

Minimum Viable Product

A working first release on .NET and Azure, ready for real customers and built to grow.

Client feedback

Divisor was able to understand the business and help us develop a digital solution in a very short period of time. We got to see the power of having end-to-end control and visibility of our production processes.
CBC Stone logoStephen MercerHead of Operations - CBC Stone
Damian was able to convert a rough idea into a strong proposition that got us funding.
Optimum logoPaul JohnstoneCEO & Founder - Optimum

Project in mind? Questions to ask?

Get in touch
Contact Digital Divisor